• Your brand is ignoring its most captive audience - here's why podcasts should be the go-to channel for your next ad campaign

    11 days ago - By Business Insider

    This is a preview of The Podcast Report from Business Insider Intelligence. Current subscribers can read the report here .
    The number of US podcast consumers has more than doubled in the past decade - and there's still a long runway for growth.
    And the podcast listenership base continues to grow in the US amid declines in consumption of other premium ad environments.
    Entertainers, music streaming platforms, and smart speakers will play a role in furthering podcast listenership growth throughout the next five years.
    Are your social circles and online feeds always buzzing with everyone's...
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